Welcome to India’s best influencer marketing course. Learn everything about the industry from Influencer Marketing 101. From planning to executing a successful campaign curated by India’s top experts experienced in managing 5000+ campaigns of brands like Prime, Netflix, Flipkart & many more.
Basics of influencer marketing
What is influencer marketing, and how can you leverage it?
Is influencer marketing suitable for your brand?
Is influencer marketing for your brand & how to design campaign objectives?
How to plan an effective and ROI-driven campaign
Learn to plan & execute a high ROI campaign using this influencer marketing course online
How to select the right influencers
Learn how to select the right influencers and price them
How to calculate the success of your campaign
Measure results & create analysis reports to gauge the campaign performance
(Bonus) Influencer Commerce
All about Influencer Commerce and how it’s helping brands to sell efficiently
100% online course
Basic to Advanced
Expert support
Language: English
Flexible learning
Free access to influencer marketing tools
01
What is influencer marketing?
With this influencer marketing course online, understand the primary difference between creators and influencers and what the current industry looks like—additionally, the various types of campaigns that brands leverage and how effective these collaborations are.
02
Setting up your campaign objectives
Every campaign needs prerequisites before you begin the planning stage. Know the prerequisites required, how to define your target audience, the types of objectives a brand can achieve, and KPIs. Then, what are the various strategies that help achieve these objectives while also discussing the budget brands need to start influencer marketing.
03
Finding the right influencer for your campaign
Every brand's biggest concern while planning an influencer campaign is finding the right influencers. Deep dive into the various influencer categories, know the top social media platforms, how to discover influencers based on different metrics, and how to price them for your campaigns with the best influencer marketing course.
04
Media plan and execution
Media plan and execution encompass all the necessary information about your brand. With Influencer Marketing 101, learn to calculate the CPC, CPV, CTR and CPE and how to plan a content calendar timeline, from onboarding influencers to the end of the campaign.
05
Measuring results and analysis
To end the campaign, analyze the results and whether you met your goals. To efficiently do this, the video takes you through what a campaign report should entail and how to measure various metrics and analyze them compared to the set KPIs.
06
Influencer Commerce (Bonus)
Ever heard of the term “Influencer Commerce”? Indian brands are investing their efforts in Influencer Commerce now more than ever. This course not only takes you through influencer marketing within India but also talks about Influencer Commerce. Know the meaning, how it came into play, how it has shaped the customer-brand relationship, and how brands integrate influencer commerce in their regular plans to sell more efficiently.
Learn & Grow
Get started with your influencer marketing journey today &
unleash your brand’s success
Get your course here